The #REALTYHACK Podcast

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Opportunities for Real Estate Agents Through Rising Tax Values

Property tax values in Austin are up at least 50% across the city. Homeowners are reacting with shock. Here are three ways that Austin real estate agents can add value and be trusted resources to their past, present, and future clients.

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Austin Home Inventory Hits ZERO!!! (Austin Real Estate April Update 2022)

The spring 2022 Market is in full swing and inventory now is lower in most areas than it was last year. We explore the variations from last year to this year and what buyers can do to compete in the most competitive real estate market in the world. Once again, we interview Chris Jacob with The Housing Report to go over the data and we strategize how to navigate this data and use it to your advantage.

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Open Door has Almost 10% Market Share of Austin Listings - 2022 Q1 Austin Real Estate Report with Chris Jacobs

What's going on with the Austin real estate market? In January, Open Door sold 8.5% of all the sold listings on MLS. How does this impact our current inventory crisis? What does that mean for the next several months? We interviewed Chris Jacobs for our podcast and we dig into the data to interpret it and try to predict what the future holds...

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Built Piece by Piece: Chris Heller of OJO Labs

The CEO of OJO Labs. Former CEO of Keller Williams. The GODFATHER of Real Estate. We're talking to Chris Heller today on how he built his business, his personal brand, and the story of his career. We're also going to talk about the future of real estate, automation in technology, and what agents are going to need to do to survive the purge of real estate from iBuyers and disruptors. You do NOT want to miss this interview.

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Built Piece by Piece: Jimmy Mackin of Curaytor

That's a season wrap! This week, we have Jimmy Mackin on the show. Jimmy is the co-founder of Curaytor, a full-service digital marketing company specializing in Facebook marketing and advertising. Created in 2013, Curaytor has been featured in Forbes, Inc, The Huffington Post, USA Today, and American Express Open Forum. Jimmy is also the co-host of the hit podcast #WaterCooler.

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Built Piece by Piece: Zachary Maurais of SunRoom Rentals

Zachary Maurais is the co-founder of Favor, a popular runner software that was popular even before the Pandemic Fifteen. With the debut of Sunroom, a venture-backed tech startup based in Austin that focuses on bringing openness and speed to the lease listing and application process, he's moved on to a new enterprise. He met our fundamental demands for grocery delivery and Friday wings, and now he's focusing on assisting consumers with the leasing process while also providing property managers and owners with tools to advertise their properties more effectively with SunRoom Rentals.

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Built Piece by Piece: Suneet Agarwal of Big Block Realty North

Today Ryan and Suneet talked about what made him start his team, and when did he start with his training regiment. We also talked about how a team leader or a broker should form their organization, particularly in terms of leadership, hierarchy, and scheduling of meetings. Aside from that, he also enumerated three to four things that an agent should look for in a brokerage. Furthermore, Agarwal also shared some of the mistakes that he made. Lastly, he also shared what people can expect from Best Sac Homes Group or Big Block Realty North in the future. Here is how our listeners can contact him.

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Built Piece by Piece: Dean Linnell of Whistler Real Estate

Today we had Dean Linnell of The Linnell Group at Whistler Real Estate. In today's podcast Dean talked about their services, how they start their training regiment, how they structure their organization in terms of leadership, hierarchy, and meeting schedules, the things agent needs to look for in a brokerage, some of the mistakes he made, and what's next for Whistler Real Estate.

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Built Piece by Piece: Dan Corkill of Follow Up Boss

Today we had Dan Corkill of Follow Up Boss. A simple sales-focused CRM, self funded, profitable company started back in April of 2011, fully remote with a mostly US-based team. In today's podcast, we walk through the journey of Dan, how he started with Follow Up Boss, moving from his hometown Australia to establishing his career in Austin, Texas, how their CRM services can help real estate companies and brokerage firms, the lessons he learned in building his company and what's next for FUB for the next five years.

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Built Piece by Piece: Morgan Carey of Real Estate Webmasters

Today we had Morgan Carey, CEO Real Estate Webmasters Inc drives billions of dollars in yearly real estate sales via his software and marketing company. Named as one of the 200 most powerful people in real estate (Swanepoel 2015-2020), Inman 100 Most Influential People and finalist for coveted Ernst And Young Entrepreneur of the year in Canada 5 years straight. He was also invited into Google's GCP Leaders Circle joining the C-suite from companies such as Coca-Cola, Spotify, National Geographic, and Uber.

Morgan Carey is a business savant, entrepreneur, and visionary leader. He is the charismatic passion behind numerous endeavours, including Real Estate Webmasters, and REWSters restaurant, as well a residential / commercial property company (Carey Real Estate Holdings).

Recognizing the need for superior web platforms, Morgan founded Real Estate Webmasters (REW) in 2004. The award-winning company catapulted into success and now boasts over 150 employees in five offices. REW has been repeatedly listed in the Profit 500, and was named one of “Canada’s Fastest Growing Companies”.

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Built Piece by Piece: Amy Youngren of North Group Real Estate

Today we had Amy Youngren of North Group Real Estate. With 16 years of industry experience, Amy’s roles have ranged from corporate executive to sought-after speaker to Founder of North Group. In today's podcast, we walk through her professional history, how she rebrand and reinvent North Group, the new work set-up from using different platforms and channels, the mistakes she's made along the way, and what's next for the North Group Team.

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Built Piece by Piece: Isabel Affinito of WIRE Austin

Isabel Affinito is the Founder and Team Real Estate Lead of the WIRE Group in Spyglass Realty. In her work as a team leader, Isabel is inspired by growth, and supporting the women on her team in their growth. In today's podcast, we go over her professional history, how she decided to build an all-women team for real estate, the mistakes she's made along the way, and what's to come for the WIRE team.

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How I Built This: Howard Tager of Ylopo

We're starting a new series on this podcast for interviewing stellar leaders in the real estate industry. Today we have Howard Tager, Co-founder and CEO at Ylopo LLC. Howard is the co-founder and CEO of Ylopo, a “next generation” digital marketing technology company in the real estate and mortgage lending industries. Recently named to the Real Estate Almanac’s 2021 “Power 200” which ranks the most influential leaders in the residential real estate industry as well as listed by RISMedia as one of 2020’s top real estate Futurists, Howard helps lead Ylopo which is now one of the fastest growing tech companies in the real estate industry.

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How To Implement A Training Program For Team Leaders And Brokers

Today we had Anthony Lamacchia of Lamacchia Companies Inc., which has over 400 agents servicing 6 states to talk about how to implement a training program for team leaders and brokers. We spoke about Anthony's journey in real estate from starting a team to starting a brokerage. He shares how he operate his team model, training regiment and how to structure their organization based on leadership, hierarchy, and meeting schedules. He also discuss things that agent needs to look for in a brokerage and what to look forward with Lamacchia Real Estate.

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How To Begin In The Luxury Industry Featuring Meredith Alderson

Today we had Ryan and Meredith, Realtor at Compass to talk about How To Begin In The Luxury Industry. We spoke about how her passion for people, architecture and design started her career in real estate. Meredith also shares her tremendous experience and success in professional services, sales, and technology. She also talked about her average price range when she started and landed a $10 million dollar, her own method in expanding and creating referrals, and some advice to agents moving from another town in searching for homes and rebuilding their network.

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Market Comparison: Austin vs. New Orleans Featuring Clint LaCour

Today we had Ryan and Clint, the co-founder of Rêve Realtors to talk about Market Comparison: Austin vs. New Orleans. We spoke about Clint’s real estate background and how he establish his own realty business from agent recruitment, training, systems, marketing and goal planning. They also discuss about the status of New Orleans Real Estate market and vacation rentals. Clint also share some tips for agents when choosing the right brokerage.

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Brittney Pino's 5 Levers To Success

Today we had Ryan, Brittney and Spyglass Realtors talk about Brittney Pino's 5 Levers To Success. We spoke about Brittney's real estate story and how she built her own business. We also spoke about these 5 Lever's of Success which are producing effective and efficient real estate videos, leveraging with your people that truly helps serve the clients and the business, nurturing your database and ask for google review, to prioritize health and wellness, making sure you are always in your top notch condition and lastly is living your life means learning to rest, recharge and create wholeness of peace within.

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How To Score 10 Million Volume In Your First Year Of Real Estate (ft. Joey Wilkes)

In today's podcast, we are featuring Spyglass' very own Joey Wilkes on her first year of real estate, how she managed to score $10 million in contract-to-close within 2021, and advice she has for other agents to achieve the same.

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How to Support Your Agents in this Ultra Competitive Sellers Market

Today we had Ryan and Kelly talk about how to support your agents in this ultra competitive sellers market. We spoke about the current situation in Austin, how things are re-opening and the vaccination. We also spoke about the production level of builders, importance of contracts, some ways to teach agents about the sellers market and top producing techniques for the real estate agents.

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How Realtors Can Use Video to Attract Clients - With Owen Video

Here are some interesting stats - 38% of realtors are now using video. Video is 80% more effective in engaging an audience. Emails with videos have double the click-through rate and it reduces the opt-out rate. Consumers are twice as likely to work with a real estate agent after seeing a video of them... But here's the problem... ...most real estate agents have no idea of how to get started or what to record and then where to put it... I can relate, I was there. And that's why I hired video expert Owen Hemsath, aka Owen Video, as a consultant in 2016 to consult us when we were taking the deep dive into video. We're talking with Owen to talk about how agents can capitalize on video, what they should be doing to get started, and how we (Spyglass Realty) used Owen's techniques to multi-purpose video and gain exposure across multiple platforms.

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Eliminating Distractions To Work More Efficiently Featuring Nora Simpson

Today we had Nora Simpson of Simpson Strategic Solutions to talk about eliminating distractions to work more efficiently. We spoke about time management, how to efficiently use time to work with clients and make better use of workday and rule of 7 in sales. Also we spoke about neuroscience of overcoming distraction and mastering the neuroscience of productivity.

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How Charisma Impacts Real Estate Sales (ft. Jack Schafer, PhD)

Can Charisma be learned? And if so, how does it apply to the techniques salespeople use to gain trust and win deals? ⁠ . This has been a very interesting subject for me for a long time now and I got to interview Jack Schafer for our podcast, who worked on these techniques as an FBI agent for 20 years before writing the book The Like Switch. ⁠

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How to Quadruple Sales With Relocation Buyers (ft. Serene Aandahl)

In this podcast, we interview Serene Aandahl on how she quadrupled her sales volume in her 3rd year in real estate by focusing on relocation buyers. She's a rock star agent with Sotheby's and dives deep into how she's had massive success by focusing on one or two areas of her career.

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Just for Fun - My 10 Year Old Son's Take on Being a Broker's Kid (ft. Brody)

We're going live with Brody Rodenbeck, my 10-year-old son, where he is going to talk about his YouTube channel, dish on all the crazy stuff that Mom and Dad do, and talk about what it's like to be the son of a real estate broker. Now in order to get him to do this, I had to bribe him with the potential of getting more subscribers to his channel, so be sure and check out his channel here.

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How To Have Better Conversations With Potential Clients Featuring Anthony Lamacchia

Today we had Anthony Lamacchia of Lamacchia Companies Inc. to talk about how to have better conversations with potential clients. We spoke about how to talk, work and deal with buyers and sellers in a crazy hop market, how to present to them in the initial part of the phone call, how to not push away potential buyers and some perspective points of view of a buyer and seller. We also spoke about agent productions, best habit and goal setting.

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The Austin Inventory Crisis Explained (ft. Chris Jacobs)

Today we had Chris Jacobs of Housing Report to talk about where we’re at in this market. We spoke about what’s going on in the market in the past 12 months, graphs on Austin MSA average values, 5-20 years supply vs. demand, new vs. pending units, inventory, appreciation. Also the comparison of this graphs for the last 20 years, active prices per area, and predictions to look forward.

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How to Dominate Your Real Estate Farm

Today we had Dena Davis of Davis Company Real Estate to talk about how to dominate your real estate farm. We spoke about her journey in real estate farm, how he find homes that are owner occupied vs. non owner occupied, steps for agents who wants to venture in this farm real estate, experiences between digital and physical ads and best advices for struggling agents who are doing neighborhood farming during this extremely competitive time in austin real estate.

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How John McCarthy Increased Sales during Covid by 60% Without Leaving the House

Today we talked to John McCarthy, our sales manager at Spyglass Realty to talk about how he increased sales during COVID by 60% without leaving the house. We went over about streamlining his business, how he effectively built and delegated tasks to his team, his advice for agents to increase sales during this pandemic, and how he has adapted to work-from-home while managing his personal and work time.

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Jessica Woodbeck's Journey

Today we had Jessica Woodbeck of Thrive Realty Co. to talk about her career journey in real estate. We spoke about her previous corporate job and the transition for her passion in real estate that turned into a full-time career, how she launched her independent real estate business with her husband and scaled their business, the challenges and lessons learned throughout her journey, and some of her advice for real estate agents and their career plans.

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Selling Luxury Real Estate in Austin (ft. Wade Giles)

Today’s topic is about Selling Luxury Real Estate in Austin, TX with special Guest Wade Giles. Wade is a REALTOR® in the Elite 25 Austin Luxury League and shares his experience from his tenuer here in the Austin real estate market. Elite 25 Austin is a prestigious group made up of the top 0.2 percent of Austin’s real estate agents. We go over how he got to ramp up so quickly, what advice would you give to an agent just starting out, and other vital advice for anyone who wants to break into the competitive Austin real estate market.

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What Commission Model is Best For You?

Today Ryan and Kelly talk the commission models and which one is best for you. We spoke about what are some of the common commission models available and who would they before, the relationship between the commission model and an agent’s as well as the company’s growth potential, thoughts of a broker's salary model, Ryan's working background as well as some of his personal experiences. And some tips for leveling up your top-performing real-estate team or brokerage.

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Graduating from a Team to Independent Agent

Today, Ryan and Kelly talk about graduating from a team to an independent agent within the real estate world. We spoke about what the difference is between a team, brokerage, and being an independent agent, what some of the growing pains are that we’ve seen agents deal with when they go through this transition, and more insights to ensure that the most effective route is taken for the agent's success.

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Setting Up for Success in Real Estate (ft. John Crowe)

John Crowe is a broker associate at Spyglass Realty. We sat down to chat about why 87% real estate agents drop out within the first year, how to best find a brokerage that supports your needs, and why company culture could make or break your career.

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Efficiency Tools for Austin Real Estate Agents (ft Lee Adkins of Amplified Solutions)

We are joined by Lee Adkins to discuss some best practices for Real estate agents to maximize productivity. We went over setting up Google Calendar for efficiency, G-suite Hacks, and CRM settings.

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How Life Has Changed During Stay-At-Home: Business, Parenting, and the New Norm (ft. Jessica Smith of The Key Group Austin)

In this week's podcast, Spyglass Realty's very own Jessica Smith sits down (virtually) and chats about the new norm that the coronavirus has brought into the real estate industry, the stay-at-home order, and how she is shifting her lifestyle to fit into the business while maintaining safe distancing measures and generating revenue.

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Social Media Habits for Executives (ft. Adam Contos, CEO of RE/MAX) | The #REALTYHACK Podcast

At our February Spyglass Team Meeting, we were joined by RE/MAX CEO Adam Contos to talk about what strategies he personally implements for social media and our role as real estate agents to curate a welcoming online community for our clients.

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Future-Proofing Your Business from Disrupters

How does one take a team of 30 and grow it to a brokerage of over 100 agents and 1,500 transactions in under 2 years?

How can real estate agents "future-proof" their business for the incoming disrupters that threaten our industry?

What are the things that agents should be looking for in their team or brokerage that are going to help them grow their business?

Is the traditional brokerage model dead?

Last week I met with Kris Lindahl with Kris Lindahl Real Estate for my upcoming Inman article and we went over a variety of topics, including the answers to the questions above. This was the most interesting and informative interview I've ever done and Kris is a tour-de-force in the industry that has accomplished so much in such a short time frame. His insights into where our industry is going and what type of team or brokerage agents should be aligning themselves with are spot on, in my opinion.

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Agent's First Hire (ft. Anthony Malafronte) | The #REALTYHACK Podcast

You do all you can. You go as far as you can go. You get all the results you can get, and when you can't go any further, you look for help. Most successful real estate agents hire this person before they fully develop and document their systems and tools.

We are here with Anthony Malafronte of My Tampa Agent to talk about an agent’s first hire and how to transition your business to the next level.

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The Key to Agent Branding & Effective Marketing (ft. Laura Monroe)

Laura Monroe has been a staple in the national real estate scene for years, having started a business that helped agents with their virtual marketing and worked with Inman magazine as Director of Industry Engagement and Social Media. She was an editor with 60 contributors and hosted a weekly webinar with them as well. She was head of Industry and Brand Engagement for Real Estate Webmasters for the last two years and just recently returned to Inman to a position as Global Head of Industry. Today, we're going to be talking about Agent Branding & Marketing to stay relevant in the real estate industry amongst other top producing agents.

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The Key to a Successful Podcast (ft. Bill Risser) | #REALTYHACK

What does it take to start a renowned podcast? That's exactly what we're figuring out today. I sat down with Bill Risser, Vice President of Digital Strategy at Fidelity National Title, to discuss the intricacies of podcasting and why it's important for business owners to build a voice..

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Why It’s Beneficial to Curate Meaningful Relationships With Other Top Producing Agents (ft. Amber Thomas, CEO of Platinum Top 50) | #REALTYHACK

In the competitive world of real estate, it’s easy to fall into the mindset that competitors are your enemy. Some marketers will tell you that you need to “kill or be killed” and that there is only one way to succeed: by stomping on the competition. However, marketing does not need to be all or nothing. However, today we will debunk the idea that competitors can’t also be your allies. Today, were going to be talking about how to transform your relationships with competitors to ones that bear opportunities to improve both your businesses.

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NAR + The Ban on Pocket Listings (Ft. Emily Chenevert) | #REALTYHACK

In Real estate, a pocket listing is a property where brokers can have a "Exclusive Right to Sell" agreement and is never advertised nor entered into the MLS. Recently, NAR has placed a ban on these types of listings, which has brought the industry into a frenzy. I had the pleasure of chatting with my friend Emily Chenevert, CEO of the Austin Board of Realtors. Let’s see how the city of Austin is revamping their system to fit these new conditions in this week’s episode of the Realty Hack podcast.

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How to Screen for Exceptional Talent (ft. Jon Cheplak) | #REALTYHACK

In one of my previous Inman articles, I wrote about how losing my top agent spurred me into action to restructure my organization and build it up to the point where we eventually placed # 3 on the local business journal’s list of Best Companies to work for. What I didn’t mention at the time, was that one huge part of this transformation was being introduced to Jon Cheplak, the elite coach who teaches others how to recruit the best talent and build a company culture where agent’s thrive. Today I had the pleasure of interviewing him for the Realty Hack podcast, check it out now.

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